I’ve created a PDF that should be a very good tool for anyone selling emedia. It is 100% free for anyone to download and use as long as it stays in tact with all of the copyright text and links. Feel free to give this to your sellers for their own reference and have them give it to their customers … excellent customer service and education tool for them as well. BTW, if you’d like a customized version of this with your company’s logo on it, I’d be happy to provide that. Please contact me via email. To download the PDF, right click on this link and choose “Save...

Never thought I’d be the headline story of anything, but my thanks to Jeremy Greenfield for a well-written and classy article on my departure from Penton in today’s Min’s B2B. I think it shows just how critical online media is to publishing today. The real story, though, is not my departure from Penton, but the beginning of two brand new chapters both for Penton and for me. I’m excited to see where Penton will go from here in emedia. The new company has some of the best emedia talent anywhere and I expect to see them continue to innovate and push the boundaries of B2B...

Time goes by so quickly. It doesn’t seem as if so much time could have passed since 1995 when I first took a job with a small IT publisher in Loveland, Colorado called Duke Communications. I was interviewing for a newly created position to start the internet efforts for a new publication, Windows NT Magazine. Little did I know that interview would turn into a 12-year career in emedia with the same company where I would experience a media revolution, two acquisitions (Penton acquired Duke in 2000 and the recent Prism/Penton merger), a new position and set of challenges every couple years, and a...

You’ll notice that time has run out on my challenge to build a full publication web site in under 30 days and for less than $1000. I’m happy to report that I’m getting closer, but two things happened that put me a couple weeks off pace. First, we moved to a new house. This consumed an entire week of vacation time plus every evening and weekend for the next week after that. Right afterward, I had to travel to New York for various meetings and to speak at the Publishing Executive conference. And remember I still have a full-time job with Penton that takes priority. So technically I...

(NOTE: This article first appeared in the March 2007 issue of Folio Magazine. Below is the full, un-edited version.) Your readers are online. Your advertisers are spending money online or will be shortly. Online-only competitors are innovating their way into your market and gaining momentum. In most markets revenue is shifting from print to online and there are new, non-traditional revenue streams to go after. You need to innovate and adapt rapidly, but your number one market position in print doesn’t automatically translate into a number one position online. To truly capture online...